Mendirikan Lembaga Penelitian untuk Mengatasi Tantangan Penciptaan Produk Blockbuster: Ziyan Foods Mempercepat “Revolusi Diri”
Makanan R&D berbeda dengan bidang lain dan membutuhkan perhatian terhadap detail. Dalam beberapa tahun terakhir, penelitian dan pengembangan dalam industri makanan menjadi semakin penting.
Pada pagi hari bulan November 17, upacara peresmian Institut Penelitian Inovasi Pangan Ziyan diadakan di Kabupaten Guanyun, Lianyungang.
Sebagai merek terkenal di industri makanan rebus dan pemain di sektor yang relatif matang, mengapa Ziyan Food mendirikan Institut Penelitian Inovasi sendiri? Zhong Huaijun, Direktur Institut Penelitian Inovasi Pangan Ziyan, menyatakan, “Seiring dengan meningkatnya taraf hidup masyarakat, konsumen semakin menuntut kualitas dan pengalaman makanan yang lebih tinggi. Pendirian lembaga penelitian Ziyan Food didasarkan pada permintaan pasar dan tren perkembangan ini.” Zhong Huaijun menambahkan Ziyan Food akan terus mengeksplorasi dan mengembangkan industri makanan sehat, memastikan bahwa penelitian di masa depan tidak hanya berfokus pada rasa dan keamanan tetapi juga pada kesehatan.
Dilaporkan bahwa Institut Penelitian Inovasi Pangan Ziyan akan menjalankan tiga fungsi inti: meluncurkan lebih banyak produk baru yang selaras dengan tren pasar dan permintaan konsumen, memastikan kualitas produk yang tinggi dan keamanan pangan, dan dengan cepat mengubah hasil penelitian menjadi produktivitas.
Di acara tersebut, seorang reporter dari Blue Whale Finance memperhatikan bahwa Institut Penelitian Inovasi Pangan Ziyan telah merencanakan beberapa area fungsional, termasuk area pameran perusahaan, area mencicipi produk, bidang penelitian teknologi rasa, area evaluasi sensorik, dan area analisis instrumen. Ziyan Food juga telah mengoptimalkan dan meningkatkan produk R yang sudah ada&D center baik dari segi perangkat lunak maupun perangkat keras, misalnya, dengan membeli serangkaian peralatan pengolahan dan pengujian makanan terkemuka di dalam dan luar negeri serta mendatangkan peneliti rasa profesional dan talenta teknologi tinggi.
Menurut informasi yang tersedia, Ziyan Food adalah produsen makanan rebus berskala besar di Tiongkok, fokus pada R&D, produksi, dan penjualan produk yang direbus. Produk utama perusahaan antara lain “Irisan Paru Suami Istri,“” Ayam Baiwei,” dan “Ayam Tengjiao,” yang berbahan dasar unggas seperti ayam, bebek, daging sapi, babi, serta sayuran, hidangan laut, dan produk kedelai. Produk-produk ini terutama digunakan sebagai lauk pauk saat makan, ditambah dengan konsumsi biasa, dengan merek utamanya adalah “Ziyan.”
Meski memiliki lini produk yang beragam, produk andalan “Irisan Paru Suami Istri” tetap menjadi pendorong penjualan yang kuat. Menurut Ziyan Food's 2023 laporan tengah tahunan, produk segar berkontribusi 86.08% dari pendapatan bisnis utama perusahaan, dengan produk “bintang” “Irisan Paru Suami dan Istri” menghasilkan penjualan sebesar 543 juta yuan, akuntansi untuk 31.59%.
“Kami selalu berusaha menciptakan lebih banyak produk unggulan seperti 'Irisan Paru-Paru Suami Istri' dan 'Ayam Tengjiao'. Misalnya saja., tahun ini kami meluncurkan produk seperti Refreshing Beef, Kaki Babi yang Menyegarkan, Irisan Ayam Bobo, dan Potongan Renyah. Namun sebenarnya sangat menantang untuk mengungguli kedua produk tersebut, karena pelanggan kami biasanya memikirkan Ayam Tengjiao dan Irisan Paru Suami Istri terlebih dahulu, dan kemudian membeli yang lain. Kami telah memutar otak untuk mencoba mengalahkan diri kami sendiri, dan seringkali segala sesuatunya tidak berjalan sesuai rencana, namun kita harus tetap meluncurkan produk dengan semangat,Kata Zhong Huaijun. “Saya sering mengatakan ini seperti bagaimana WeChat melampaui QQ; bisakah kita menciptakan yang lain dan merevolusi diri kita sendiri?”
Dilaporkan bahwa Ziyan Food telah berdiri dalam jangka panjang, kemitraan yang stabil dengan pemasok besar seperti Wens Foodstuff Group, Kelompok Harapan Baru, dan COFCO Group untuk pasokan bahan baku utama seperti ayam utuh, daging sapi, dan produk sampingan bebek. Hal ini memungkinkan perusahaan untuk mendapatkan sumber segar, bahan-bahan berkualitas tinggi dari asal dan, mengandalkan lima basis produksinya, membentuk sistem rantai pasokan menyeluruh dengan jarak pengiriman rantai dingin optimal sebagai radius radiasi, pasokan cepat, dan kesegaran maksimal. Pesanan yang dilakukan pada hari sebelumnya diproduksi pada hari yang sama dan dikirim ke toko pada hari yang sama atau keesokan harinya, menjamin kesegaran produk.
Perlu dicatat bahwa peningkatan rantai pasokan Ziyan Food juga telah mengoptimalkan sisi biayanya. Ziyan Food menyatakan dalam laporan keuangannya bahwa harga bahan baku mendekati kisaran tahun-tahun sebelumnya, dan perusahaan telah memperkuat optimalisasi rantai pasokan, perbaikan proses produksi, dan teknologi yang ditingkatkan, menghasilkan peningkatan laba bersih yang signifikan.
Menurut Ziyan Food's 2023 laporan kuartal ketiga, perusahaan mencapai pendapatan operasional sekitar 882 juta yuan dalam tiga kuartal pertama. Margin laba kotor perusahaan adalah 24.19%, ke atas 6.69 poin persentase dari tahun ke tahun; margin laba bersih adalah 12.06%, ke atas 3.94 poin persentase dari tahun ke tahun. Melihat indikator satu kuartal, pada kuartal ketiga 2023, margin laba kotor perusahaan adalah 29.17%, ke atas 11.07 poin persentase tahun-ke-tahun dan 6.18 poin persentase kuartal-ke-kuartal; margin laba bersih adalah 15.15%, ke atas 5.38 poin persentase tahun-ke-tahun dan 1.67 poin persentase kuartal-ke-kuartal.
Lebih-lebih lagi, memperluas segmen pasar merupakan salah satu strategi peningkatan pendapatan Ziyan Food. Menyusul investasi strategisnya di Lao Han Bian Chicken pada bulan Juni, Ziyan Food mengambil langkah lain pada bulan September dengan berinvestasi secara strategis di Jing Cui Xiang. Ketua Ziyan Food Ge Wuchao menyatakan bahwa ketabahan dan diversifikasi eksplorasi adalah dua aspek pengembangan usaha yang tidak dapat dipisahkan. Ketabahan adalah fondasi perkembangan perusahaan; sejak pendirian perusahaan, kami telah sangat terlibat dalam pasar makanan lauk yang direbus, berkomitmen untuk mengkonsolidasikan posisi terdepan kami di industri. Namun, dengan perubahan lingkungan pasar dan diversifikasi kebutuhan konsumen, kami juga melihat perlunya menjajaki peluang-peluang baru untuk pembangunan berdasarkan landasan yang sudah ada. Perusahaan terus menjajaki jalur pengembangan yang terdiversifikasi dengan meluncurkan beberapa sub-merek, seperti “Daging Sapi Feng Si Niang Qiaojiao,“”Shaguozhuangyuan,” dan “Jiaoyan Jiaoyu,” mencakup kategori seperti santapan santai dan makanan rebus santai, serta kemitraan strategis dengan merek makanan seperti Lao Han Bian Chicken dan Jing Cui Xiang. Strategi ini membuka peluang pertumbuhan yang lebih luas bagi perusahaan. Melalui tata letak strategis yang terdiversifikasi, perusahaan dapat dengan cepat merespons perubahan pasar, meningkatkan daya saing secara keseluruhan, dan semakin mengkonsolidasikan posisinya sebagai pemimpin industri untuk mencapai pembangunan jangka panjang.
Di sisi lain, dengan kuatnya momentum pemulihan industri restoran, persaingan juga menjadi semakin ketat. Ge Wuchao mengakui hal itu setelah pandemi, permintaan konsumen telah berubah, dengan peningkatan fokus pada keamanan dan kesehatan pangan. Selain itu, seiring pulihnya daya beli konsumen, ini mungkin menarik lebih banyak pesaing ke pasar. Karena itu, Ziyan Food perlu memperkuat upaya pembangunan merek dan pemasaran untuk meningkatkan pengaruh merek dan pangsa pasar guna mempertahankan posisinya sebagai pemimpin industri. Produk penguatan lebih lanjut R&D dan kontrol kualitas untuk memberikan keamanan, produk yang lebih sehat dan dapat memenuhi kebutuhan konsumen dengan lebih baik sangatlah penting.
Baru-baru ini, Qingcheng District hosted the “Qingyuan Chicken” Industry High-Quality Development Promotion Meeting, where four companies were awarded the “Qingyuan Chicken” Geographical Indication Special Mark. Vice Mayor Lei Huankun presented plaques to Guangdong Tian Nong Food Group, Qingyuan Sanyuan Qingyuan Chicken Breeding, Guangdong Tian Nong Ecological Food, and Guangdong Dongfeng Agricultural Development.
A geographical indication signifies the unique quality of a product related to its origin. Qingcheng District’s Market Supervision Bureau provided “one-on-one” support to ensure companies met criteria for using the “Qingyuan Chicken” mark, including on-site inspections, origin verification, and product quality testing. Selain itu, a campaign was launched to protect the geographical indication through random checks and inter-departmental collaboration, safeguarding against unauthorized use.
Di dalam 2022, companies marked with “Qingyuan Chicken” in Qingcheng District reached a total output value of 3.015 billion yuan, A 130% kenaikan tahun-ke-tahun, with revenues hitting 1.213 billion yuan. Qingcheng District focuses on a comprehensive development framework, integrating seed breeding, technological R&D, deep processing, logistik, and brand sales to enhance the Qingyuan Chicken industry.
Looking ahead, Qingcheng District aims to boost the “Qingyuan Chicken” brand as part of the “Hundred-Thousand-Ten Thousand Project.” Efforts will include strengthening genetic resource protection, improving quality management, expanding deep processing, and promoting the cultural significance of Qingyuan Chicken to achieve high-quality industry growth and solidify its status as a city icon.
Pertanian Hemei (833515) mengumumkan rencananya untuk mendirikan anak perusahaan yang sepenuhnya dimiliki di Kota Chongzuo, Provinsi Guangxi, dengan investasi 10 juta yuan. This move aligns with the company’s future development strategy to optimize resource allocation and enhance competitiveness. The new subsidiary will focus on the production, penjualan, pengolahan, angkutan, and storage of agricultural products, along with other services like food sales, supply chain management, and warehousing.
Main Business Activities:
The subsidiary will engage in:
Investment Purpose:
The investment aims to expand Hemei Agriculture’s supply chain layout, enhance centralized procurement and management, and improve overall profitability and competitiveness. This strategic move will further strengthen long-term regional partnerships and explore new market opportunities.
Risk and Impact Assessment:
The company states that this investment carries minimal risk, given its alignment with Hemei Agriculture’s strategic goals. Enhanced internal controls, clear business strategies, and a strong management team will be established to safeguard shareholder interests. The investment is expected to positively impact the company’s consolidated financial statements and future financial condition.
Hemei Agriculture specializes in providing “one-stop cold chain logistics and distribution services for fresh agricultural and sideline products,” serving clients including educational institutions, military organizations, and public institutions.
Yatsen E-commerce telah merilis laporan keuangannya untuk kuartal ketiga yang berakhir bulan September 30, 2023. Perusahaan melaporkan total pendapatan bersih RMB 718.1 juta, menandai penurunan dari tahun ke tahun sebesar 16.3%. Meskipun terjadi penurunan pendapatan, Kerugian bersih Yatsen berkurang sebesar 6.1% tahun ke tahun menjadi RMB 197.9 juta. Atas dasar non-GAAP, Namun, kerugian bersih diperluas sebesar 3.0% tahun ke tahun menjadi RMB 130.2 juta. Laba kotor untuk kuartal ini adalah RMB 512.8 juta, turun 13.3% tahun ke tahun, dengan margin kotor sebesar 71.4%, dibandingkan dengan 68.9% pada periode yang sama di 2022.
Total biaya operasional untuk Yatsen mencapai RMB 744.3 juta, A 13.1% penurunan dari tahun ke tahun. Biaya pemenuhan dikurangi menjadi RMB 56 juta dari RMB 63.8 juta pada periode yang sama di 2022. Beban penjualan dan pemasaran juga mengalami penurunan, turun ke RMB 511.7 juta dari RMB 564.8 juta. Beban umum dan administrasi turun menjadi RMB 151.8 juta, sementara R&Biaya D menurun menjadi RMB 24.7 juta. Kerugian operasional menyempit 12.9% menjadi RMB 231.5 juta, meskipun berdasarkan non-GAAP, itu diperluas sebesar 1.2% menjadi RMB 164.6 juta.
Pendiri Yatsen E-commerce, Ketua, dan CEO, Huang Jinfeng, menyatakan: “Pada kuartal ketiga, tiga merek perawatan kulit utama perusahaan mengalami pertumbuhan yang stabil. Sementara itu, Merek andalan Yatsen, Buku Harian Sempurna, terus meningkatkan kekuatan mereknya melalui identitas visual baru dan peluncuran produk-produk baru yang besar. Kami optimis tentang masa depan, dan sesuai dengan panduan kinerja Q4 perusahaan, total pendapatan diharapkan tumbuh dari tahun ke tahun.”
Didirikan pada 2016, Guangzhou Yatsen E-commerce Co., Ltd. diakui sebagai perusahaan inovatif "Unicorn" di Guangzhou pada tahun 2019, menjadikannya satu-satunya e-commerce unicorn di kota tersebut pada saat itu.
Perusahaan Ritel Digital Terdaftar Lainnya di Tiongkok
Dengan berfokus pada pengembangan merek strategis dan meningkatkan kehadiran pasarnya, Yatsen bertujuan untuk mengatasi tantangan dalam lanskap e-commerce yang kompetitif.
As of the close on November 22, Dingdong Maicai’s stock price stood at $2.07 per saham, representing a year-to-date decline of 51.52%, with a current total market value of $491 juta.
Researcher Zhuoma, The Investment Times
Dingdong Maicai recently released its unaudited financial results for the third quarter of 2023, which ended on September 30.
The financial report shows that Dingdong Maicai achieved total revenue of 5.14 billion yuan in the third quarter of this year, a year-on-year decrease of 13.51%. The Gross Merchandise Volume (GMV) reached 5.67 billion yuan, a quarter-on-quarter increase of 6.4%. The company posted a net profit of 2.1 juta yuan, dibandingkan dengan kerugian 345 million yuan in the same period last year. The Non-GAAP (Non-Generally Accepted Accounting Principles) net profit was 16 juta yuan, dibandingkan dengan kerugian 285 million yuan in the same period last year. Notably, this marks the fourth consecutive quarter that Dingdong Maicai has achieved Non-GAAP profitability since the fourth quarter of 2022.
Dingdong Maicai’s founder and CEO, Liang Changlin, stated during the earnings call that the continuous profitability was due to the company’s strategy of “prioritizing efficiency and maintaining a moderate scale.” He also mentioned that Dingdong Maicai was one of the earliest companies in the industry to achieve profitability, describing the journey as “a long and challenging one.”
Profitability has long been a significant challenge for many fresh food e-commerce platforms, and stabilizing profitability is an issue that many companies must address. Amidst the backdrop of declining capital inflows, increased market competition, and rising costs, Dingdong Maicai has adopted a series of measures, including withdrawing from certain cities, reducing costs, and improving efficiency, sacrificing scale for sustainable profitability. These efforts seem to be bearing fruit so far.
Namun, in terms of stock price, the market has not yet recognized Dingdong Maicai’s efforts. As of the close on November 22, Dingdong Maicai’s stock price stood at $2.07 per saham, representing a year-to-date decline of 51.52%, with a current total market value of $491 juta.
Dingdong Maicai’s Stock Price Performance Since Listing (USD)
Source: Wind
Revenue Declined Year-on-Year in the Third Quarter
The financial report shows that Dingdong Maicai achieved total revenue of 5.14 billion yuan (RMB, the same below) in the third quarter of this year, dibandingkan dengan 5.943 billion yuan in the same period last year, a decrease of 13.51% tahun ke tahun. GMV for the quarter was 5.67 billion yuan, a quarter-on-quarter increase of 6.4%.
Dingdong Maicai attributed the revenue decline to its withdrawal from multiple cities and sites in 2022 and the second quarter of this year. Selain itu, the significant increase in consumer travel activities and offline consumption post-pandemic contributed to the year-on-year decline in Dingdong Maicai’s third-quarter sales.
Regarding the GMV growth, the company stated that it was due to a quarter-on-quarter increase in order volume and average order value (AOV) dari 6.0% Dan 0.5%, masing-masing. The increase in order volume was mainly driven by higher monthly order frequency and rapid growth in orders from the Jiangsu and Zhejiang regions.
In terms of revenue composition, Dingdong Maicai’s income is derived from product revenue and service revenue, with product revenue being the primary source.
In the third quarter, Dingdong Maicai’s product business generated 5.083 billion yuan in revenue, dibandingkan dengan 5.872 billion yuan in the same period last year, a year-on-year decrease of 13.45%. This decline in product revenue was the main reason for the overall revenue drop in the third quarter. During the same period, service business revenue was 57 juta yuan, dibandingkan dengan 70 million yuan in the same period last year, a year-on-year decrease of 18.45%, mainly due to a temporary surge in membership numbers in 2022 during the pandemic.
The financial report also shows that Dingdong Maicai’s total operating costs and expenses for the third quarter of this year amounted to 5.164 billion yuan, a year-on-year decrease of 17.62% dari 6.268 billion yuan in the same period last year. Specifically, the company’s cost of sales for the quarter was 3.577 billion yuan, turun 13.94% year-on-year from 4.157 billion yuan in the same period last year. The cost of sales as a percentage of total revenue also decreased from 70.0% last year to 69.6% this quarter.
Sementara itu, the company’s delivery expenses for the third quarter were 1.199 billion yuan, dibandingkan dengan 1.595 billion yuan in the same period last year, a year-on-year decrease of 24.82%. The delivery expenses as a percentage of total revenue also dropped from 26.8% in the same period last year to 23.3%.
Selain itu, Dingdong Maicai’s third-quarter sales and marketing expenses were 98 juta yuan, a year-on-year decrease of 22.75% dari 127 million yuan in the same period last year, mainly due to the company’s withdrawal from a few cities in 2022 and the second quarter of this year. General and administrative expenses were 89 juta yuan, a year-on-year decrease of 33.0% dari 133 million yuan in the same period last year, mainly due to improved employee efficiency. Product development expenses were 199 juta yuan, a year-on-year decrease of 21.84% dari 255 million yuan in the same period last year, mainly due to increased efficiency among the company’s R&D personnel.
In terms of profitability, Dingdong Maicai achieved a net profit of 2.1 million yuan in the third quarter of this year, dibandingkan dengan kerugian 345 million yuan in the same period last year. The Non-GAAP net profit was 16 juta yuan, dibandingkan dengan kerugian 285 million yuan in the same period last year. The gross profit margin for the quarter slightly increased from 30.0% in the same period last year to 30.4%.
As of the end of September this year, Dingdong Maicai had cash and cash equivalents and short-term investments totaling 5.632 billion yuan, dibandingkan dengan 6.493 billion yuan at the end of December 2022.
Four Consecutive Quarters of Non-GAAP Profitability
Dingdong Maicai was founded in 2017 and went public on the New York Stock Exchange in June 2021.
Previous financial reports and the prospectus showed that Dingdong Maicai had been in a long-term loss-making state. Dari 2019 ke 2021, Dingdong Maicai generated total revenue of 3.88 billion yuan, 11.336 billion yuan, Dan 20.121 billion yuan, masing-masing, with corresponding net losses of 1.873 billion yuan, 3.177 billion yuan, Dan 6.429 billion yuan.
Di dalam 2022, Dingdong Maicai’s performance saw a turning point, with Non-GAAP profitability of 116 million yuan in the fourth quarter of that year. In the first and second quarters of this year, Dingdong Maicai achieved Non-GAAP net profits of 6.1 million yuan and 7.5 juta yuan, masing-masing. With the third quarter included, Dingdong Maicai has now achieved Non-GAAP profitability for four consecutive quarters.
During the earnings call, Liang Changlin emphasized that the company’s continuous profitability was due to its strategy of “prioritizing efficiency and maintaining a moderate scale.” He also stated, “It has been a long and challenging journey to get here, but our adherence to our principles and vision has kept us on the right path.” Additionally, regarding this year’s performance, Liang Changlin expressed confidence in achieving Non-GAAP profitability in the fourth quarter and the entire year of 2023.
Berita Pinecone Finance: Pada bulan November 23, Juewei Foods announced on its investor interaction platform that its plan to list in Hong Kong is currently on hold. Previously, Juewei Foods had publicly announced its intention to pursue a Hong Kong IPO, stating that the move was intended “to accelerate the company’s internationalization strategy, enhance its overseas financing capabilities, and further strengthen its capital base and overall competitiveness.”
In its response, Juewei Foods did not provide a detailed explanation for the postponement of its Hong Kong listing plan. Namun, the company’s Secretary of the Board mentioned that Juewei Foods will continue to advance its investment planning based on its established strategic guidelines and business objectives. The company has already seen initial success in its food ecosystem initiatives. Leveraging its long-term industry experience, as well as its expertise in cold chain distribution networks and chain store management, Juewei Foods is fully supporting its ecosystem partner companies in standardizing production, meningkatkan efisiensi, and achieving high levels of coordination. Adhering to the principles of “project-centered, service-driven, and result-oriented” industrial layout, Juewei Foods aims to face challenges, pursue development, and create value together with its ecosystem partners.
China Economic Herald and China Development Network Report by Pi Zehong: The variety of ingredients on Chinese family dining tables today has undergone a dramatic transformation compared to a decade ago. Imported ingredients like New Zealand Zespri kiwifruit, Italian extra virgin olive oil, and Ecuadorian white shrimp have become essential components of daily meals for Chinese families. This change is driven by the rapid growth of global fresh agricultural trade and the rise of Chinese e-commerce platforms.
Benlai Life was one of the first platforms in China to sell imported fresh foods like cherries and durians online. As a pioneer in direct procurement from production regions, this unique model has also been applied to the construction of its overseas supply chain. Over the past 11 bertahun-tahun, the platform has continuously optimized and integrated its global supply chain, offering domestic consumers a wider variety of imported products. Pada saat yang sama, it has leveraged its product strength, channel strength, brand strength, and resource strength to empower overseas brands to expand and develop in the Chinese market.
Hari ini, imported goods from more than 50 countries around the world have reached Chinese consumers’ tables through Benlai Life. Products like New Zealand Weebiz pasteurized fresh milk and air-freighted cherries from the United States have become top choices for users seeking a high-quality lifestyle.
Behind the “ultimate freshness” lies the discerning eye and craftsmanship of buyers, as well as the support of a highly efficient “air cold chain.” The international “fresh” chain that stretches from overseas origins to Chinese dining tables ensures that Benlai Life users can enjoy fresh global products with zero time lag.
New Zealand to China: High-Quality Pasteurized Milk’s 72-Hour Cross-Border Journey
The New Zealand pasteurized milk brand Weebiz has been available on Benlai Life for eight years. As one of the earliest imported fresh milk brands to enter China, it has become a quality choice for millions of families.
New Zealand is globally recognized as a premium source of milk, thanks to its unique geographic location, which preserves an unspoiled, pollution-free natural environment and isolates it from common animal diseases found in other regions. Local dairy farmers use traditional grazing methods, allowing cows to naturally feed on lush grass, ensuring the cows’ healthy growth and the purity and safety of the milk.
Milk typically enters the market in two forms: fresh milk and ambient milk. Fresh milk undergoes pasteurization, which retains the maximum nutritional value and natural flavor of the milk but also contains a small amount of harmless or beneficial microorganisms, resulting in a shorter shelf life and the need for refrigeration.
Xing Yan, a senior dairy buyer at Benlai Life, is well-versed in the global dairy supply chain and brands. She carefully selected Weebiz, a premium brand co-produced by New Zealand’s renowned organic dairy farm Marphona and Green Valley Dairies Limited, the country’s second-largest milk processor. This product undergoes pasteurization at the golden standard of 72°C for 15 seconds and continues to be upgraded under natural, additive-free conditions, with a milk protein content of 3.6g/100ml, higher than the EU standard.
With a shelf life of just 15 hari -hari, pasteurized milk needs to be stored in a cold chain environment, which imposes high demands on logistics capabilities. Benlai Life’s Weebiz delivery service covers first-tier cities such as Beijing, Shanghai, Guangzhou, and Shenzhen, as well as several other cities. Every bottle of Weebiz pasteurized milk is produced, packaged, sterilized, and tested in New Zealand before being loaded onto a cold chain flight directly to China. It is then delivered to users’ hands only after passing the stringent inspections of the China National Inspection and Quarantine Bureau, customs, and Benlai Life’s rigorous quality control monitoring.
“To improve logistics efficiency, we applied for green channel clearance for Weebiz milk. After production on Sunday at the New Zealand farm, the milk is first sent for local inspection and then flown to China on Monday. Customs officials retain four boxes from each batch for inspection, allowing the rest to clear customs and be stored,” Xing Yan explained.
With the support of Benlai Life’s highly efficient global supply chain system, Weebiz pasteurized milk can be airfreighted from New Zealand to Chinese city dining tables in as little as 72 jam.
United States to China: The Thousand-Mile Freshness Rules for Delicate Cherries
Dalam beberapa tahun terakhir, cherries have become the “top trend” in the domestic fruit market. Benlai Life introduced imported cherries as early as 2013.
An interesting product selection story once circulated within the company. When cherries first became popular, a group of discerning long-time Benlai Life users developed a preference for “yellow cherries” (golden cherries) due to their unique taste, despite their higher price compared to the more common “red cherries.” These users also had higher expectations for Benlai Life, demanding that the platform carefully select the origins and brands of the “yellow cherries” while further refining the selection of the best varieties and quality products for the “red cherries” globally.
To meet users’ quality demands for imported cherries, Benlai Life has, since 2016, introduced carefully selected “yellow cherries” and “red cherries” from premium regions in the United States. The company partnered with China Eastern Airlines to launch the industry’s first crowdfunded charter flight model. Setelah dipanen, the cherries are pre-cooled, sorted, and packaged in U.S. orchards, then airfreighted directly to China by China Eastern Airlines, delivering the freshest cherries to domestic users.
To bring these delicate cherries to users, Benlai Life adopted a pre-sale order model, where supply is determined by sales. This sales model may seem simple, but it demands extreme precision in the complex process of importing fresh products.
The first challenge is weather conditions. Biasanya, Benlai Life receives tens of thousands of cherry orders a week before harvest. Namun, if it rains during harvest, the cherries cannot be picked because they are prone to mold and rot after picking. If the cherries absorb too much water, they can crack and burst when exposed to sunlight after rain, significantly reducing their quality. This requires the buying team to conduct thorough preliminary work, carefully study the local climate, and closely monitor weather conditions in the growing regions.
Selain itu, throughout the airfreight, customs clearance, and transportation to the warehouse, the temperature must be “precisely controlled.” If the temperature fluctuates by more than 5°C, condensation will form on the cherries’ surface, leading to a decline in quality.
The final stage is delivery. Finding the right product is just the first step; completing the delivery process thoroughly is essential. Benlai Life ensures that different specifications of cherries are delivered through different cold chain methods to prevent them from losing freshness. Selain itu, to avoid damage or spoilage, Benlai Life strictly prohibits rough handling during the delivery process.
This series of meticulous steps is ultimately rooted in Benlai Life’s commitment to building the shortest international “fresh” chain. “We aim to ensure fresh quality by using the most precise and efficient logistics, delivering the cherries to users with green stems and plump, tender fruit, rather than using other methods to significantly extend their shelf life,” said Maomao, a fruit buyer at Benlai Life.
Hari ini, imported cherries from the United States have become a must-have summer fruit for Benlai Life users. Cherries from other top regions, such as Chile, are also delivered to users at the peak of freshness and efficiency in different seasons through direct charter flights and shipments.
The ideal of “buying globally and selling globally” is becoming a reality once again. More and more “Made for China” delicacies are becoming the new trend, while “Made in China” fresh products are also seeing new opportunities.
Benlai Life’s applet has launched national-themed sections such as the “New Zealand Pavilion,” “Chile Pavilion,” “Thailand Pavilion,” and “Italy Pavilion,” allowing users to experience a variety of international flavors and the diverse cultures of different regions worldwide in one place. As Benlai Life’s international “fresh” chain continues to develop rapidly, with the platform expanding its global “circle of friends” and deepening cooperation with quality partners, more premium products from around the world will reach Chinese city dining tables with better quality and more competitive prices.
Missfresh announced that the business acquisition under the equity financing and share purchase agreement previously announced on August 3, 2023, as well as the transaction under the share transfer agreement announced on August 7, 2023, have been terminated. Pada bulan November 15, the Nasdaq Hearing Panel notified Missfresh that it had decided to delist the company’s securities from Nasdaq Stock Market LLC and suspend trading of those securities effective at the open of business on Friday, November 17. After the expiration of the applicable appeal period, Nasdaq will file a Form 25 delisting notification with the U.S. Securities and Exchange Commission to complete the delisting process.
Baru-baru ini, di pintu masuk gudang perusahaan teknologi di kota Mazhu, Yuyao, Ningbo, lebih 3,000 medical cold cabinets of various models were fully assembled and ready for shipment, destined to be exported to the U.S. pasar.
“Many pharmaceuticals and vaccines require cold chain transportation and storage. Our company specializes in the research, development, and production of medical cold chain products. Dalam beberapa tahun terakhir, the medical cold chain industry has seen new growth opportunities, and our company’s annual output value has maintained a growth rate of 15%. tahun ini, we expect our output value to reach 80 juta yuan,” said Sun Ming, the company’s general manager.
The company has been deeply involved in the refrigeration system production and R&D industry for nearly 40 bertahun-tahun, initially focusing on producing refrigeration components such as condensers and evaporators. After restructuring in 1999, the company became a technology enterprise integrating R&D, produksi, penjualan, and service, with an annual production capacity of over 100,000 units of special cold chain products. It has established production bases in places like Jiangxi.
After years of development, the company’s medical cold chain products have become well-known OEM (Original Equipment Manufacturer) suppliers in the field, recognized by medical institutions in developed countries such as Europe and the United States. With a strong market reputation and high product quality, the products are exported to more than 60 countries and regions. While maintaining its focus on the medical cold chain market, the company has also expanded into the research, development, and production of commercial and rural cold chain products, continuously improving its economic benefits.
Quality and integrity are the foundations of the company’s survival. Dalam beberapa tahun terakhir, the company has successively passed certifications such as the U.S. UL, ETL, European CE, and Japan’s SG certifications. It strictly adheres to the ISO9001 quality management system and ISO14000 environmental management system for product quality management.
“Compared to household and commercial refrigerators, medical cold chain products require more precise temperature control, smaller temperature fluctuations, and greater technical difficulty in the quality of the refrigeration system and refrigerant ratios,” said Sun Ming. After assembly, each product undergoes a series of stringent quality control measures, including vacuum extraction, refrigerant addition, and over four hours of power-on testing, ensuring no loopholes in any production process. Notably, the company developed a medical refrigerator that can reach temperatures as low as -86°C, primarily used in research institutions and laboratories. This product has become a bestseller in over 10 countries and regions.
Technology and talent are vital sources of the company’s core competitiveness. Saat ini, the company holds over 60 intellectual property rights, including domestic and international patents and software copyrights. It has been recognized as a National High-Tech Enterprise, a National Technology-Based SME, and a Provincial “Specialized, Refined, and New” SME. The company invests 6% ke 10% of its annual output value in technological research and development. Selama tiga tahun terakhir, it has invested over 10 million yuan in technological transformation projects, achieving more stable product quality and significantly improved production efficiency. The company has also implemented a solar photovoltaic project, which saves more than 40% of the company’s energy annually.
On the foundation of establishing an innovation team, the company continues to increase its efforts to attract innovative talent, actively collaborating with universities such as Shanghai Jiao Tong University, Zhejiang Sci-Tech University, and China Jiliang University on industry-university-research partnerships to jointly establish research institutions and engineering technology centers.
The company is committed to enhancing its competitiveness through digital transformation. Its next step is to invest over 3 million yuan to implement a 5G green intelligent factory transformation and upgrading project, aiming to create an advanced modern intelligent factory that will drive the company’s development with renewed energy.
Baru-baru ini, the E-Commerce and Informatization Department of the Ministry of Commerce issued a document recognizing the enterprises selected as “2023 National E-Commerce Demonstration Enterprises.” Suzhou-based Shixiang Fresh Produce (Jiangsu Suiyi Information Technology Co., Ltd.) was listed among the honorees. Pada bulan November 23, itu 2023 China Jiangsu E-Commerce Conference, themed “Deepening Digital-Physical Integration to Promote Industrial Revitalization,” was held in Kunshan. Selama konferensi, a certification ceremony was held for 12 Jiangsu enterprises, including Shixiang Fresh Produce, which is also the only Suzhou enterprise to be named on the 2023 list.
This selection was initiated by the Ministry of Commerce with the aim of identifying a group of “E-Commerce Demonstration Enterprises” that have achieved outstanding results in promoting integration, enhancing public welfare, driving development, revitalizing industries, improving the environment, and fostering openness. After evaluation, 132 e-commerce demonstration enterprises were selected and publicly recognized.
This marks the fourth consecutive year that Shixiang Fresh Produce has been named a National E-Commerce Demonstration Enterprise, highlighting the company’s sustainable, stable, and rapid development in the e-commerce sector and its role as a leader in the industry. This recognition from the Ministry of Commerce also affirms Shixiang Fresh Produce’s 11 years of dedication to supply chain management, its mature digital operation capabilities, and its refined cold chain delivery system. Selain itu, Shixiang Fresh Produce has served as a positive example in upgrading e-commerce quality, innovating public services, promoting rural revitalization, and contributing to the establishment of national industry standards.
As a comprehensive operator of urban digital “vegetable baskets,” Shixiang Fresh Produce provides citizens with diversified, personalized, and high-quality fresh food services. The company’s fresh food delivery service covers 3,000 community sites in Suzhou, Wuxi, Nantong, and other areas, with a total of 190,000 community fresh food smart lockers, becoming a convenient facility within community living circles. The smart locker delivery model used by Shixiang Fresh Produce is currently regarded as the first profitable fresh food e-commerce model in China, offering advantages of replicability, scalability, dan pembangunan berkelanjutan.
Tailoring its operations to urban living characteristics and consumer demands, Shixiang Fresh Produce has developed a mature digital “vegetable basket” comprehensive operation system. This system integrates four-dimensional consumption service scenarios: C-end digital fresh retail, B-end major clients, offline community stores, and digital farmers’ markets. Through digital platforms and end-to-end cold chain facilities, the company has bridged the “last mile” in the distribution of fresh agricultural products, enhancing circulation efficiency and supply quality. The National Development and Reform Commission has praised it as a “truly meaningful urban ‘vegetable basket.’”
The Shixiang Fresh Produce platform offers over 14,000 products across 23 major categories, including vegetables, buah, daging, poultry, eggs, hidangan laut, susu, baked goods, biji-bijian, minyak, and snacks, providing consumers with a wide range of choices. The platform has fully digitalized its operations across procurement, supply, purchase, penjualan, dan distribusi, offering users a high-quality fresh food shopping experience. Sejak didirikan di 2012, Shixiang Fresh Produce has upheld its mission of “ensuring every family can eat safe food.” Over the past decade, the company has strictly controlled quality and safety, improved its cold chain delivery and safety traceability systems, and built a trusted public “vegetable basket.” It has become the top choice for Suzhou citizens when buying groceries via mobile devices.
Being named a “National E-Commerce Demonstration Enterprise” is another new milestone for Shixiang Fresh Produce. The company will continue to leverage the new economic advantages of the Internet+Agriculture model, deepen cooperation with agricultural product bases, and continually enhance its digital capabilities to promote high-quality development. Shixiang Fresh Produce is also committed to fully embracing oversight from the government, society, and its users, constantly improving its quality and service levels, and making greater contributions to the development of the public’s “vegetable basket.”
